To add value on what matters to the employees requires a thorough understanding of moments that matter to the employees. Mapping the employee journey (visually) not just helps organization understand what employees go through in different stages of their employment lifecycle but also keep them visible to the stakeholders.
Across 6 months, with 200+ employees bankwide across 3 continents, we map out an employee journey to highlight the key touchpoints, the milestones, the ups-and-downs of their career journey with the bank.
These touchpoints pointed us to a series of potential opportunities to transform the employee journey, and it became the foundation of the design service blueprint.